10:08? Nah, it's 10:10
Have you ever noticed that the vast majority of watches displayed in advertisements are set to 10:10? Being "a noticing sort of person," I did, about a million years ago, and, ever since, I've had great fun spotting the dissidents. Yesterday, Kottke.org came across a Wikipedia entry on the subject (thanks, Jason), and I share with you even at the risk of robbing you of your innocence in case you weren't aware of this undoubtedly Kabbalistic protocol.
What we need to find out next is the name of the genius who hit on 10:10 as, manifestly, the most attractive time of day on an analogue watch face. And how long has this been going on?
Comments
I've always heard a version of the smiling face. To me, it suggests arms raised in triumph, or, more generically, a positive gesture. That wasn't mentioned in the W entry.
Posted by: Nom de plume | December 18, 2006 09:07 AM